Customer Relationship Management Service Market size was estimated at $43.7 billion in 2021 and is expected to reach $97.8 billion by 2031, growing at a CAGR of 10.6% during the forecast period of 2022 to 2031.
Customer Relationship Management Service Market
Customer relationship management service is the combination of business approaches, practices, strategies, and software that helps customer relationship managers to build long-term and healthy relationships between consumers and the companies. The customer relationship management technology assists the company to manage and analyze customer interactions and data throughout the customer lifecycle. Customer relationship management service ensures that every phase of interaction with customers goes fluently and competently to enhance the overall image of the Company. The main motive of customer relationship management service is to improve customer service and helps in customer retention and driving sales.
Customer Relationship Management Service Market Growth and Trend
The customer relationship management service market has witnessed robust growth in recent years due to escalating requirements for maintaining a long-term and healthy relationship between consumers and companies. There is a significant spike in the need for addressing consumer issues and requirements with the combination of IT solutions. Customer relationship management services involve the use of various tools and software to facilitate less operational time. Moreover, the growing focus of the organization for boosting marketing, sales, and customer service functions are the other key factor driving the growth of the market. Furthermore, the use of online gateways has enhanced customer experience by introducing advanced technology in the customer relationship management industry. In addition, many organizations are opting for third-party service providers to outsource customer relationship management services. This helps the organization to curtail the cost and increase focus on core activities. However, the threat of cyber-attacks due to the increased deployment of cloud-based customer relationship management services can decimate the market growth soon.
Customer Relationship Management Service Market Segmentation
The global customer relationship management service market is segmented based on deployment model, application, and vertical. Based on the deployment model, the market includes on-premises and cloud-based models. The cloud-based segment is expected to lead the market in the years ahead due to low maintenance costs and high flexibility. By application, the global customer relationship management market is classified into marketing, sales, customer support and services, and others. The customer support and service segment are anticipated to hold the highest market share and are expected to grow rapidly in the upcoming years. The vertical segment of the market includes BFSI, government, retail, healthcare, manufacturing, and others. The BFSI and retail segment accounted for a significant share in the market due to the increased need for smooth communication with the customers and easy access to the customer database.
Customer Relationship Management Service Market Country Analysis
Among the regions, North America is projected to hold the largest share in the global customer relationship management service market during the forecast period. The regional growth can be attributed to increased adoption by various industries for improving communication and maintaining a long-term relationship with the customers. On the other hand, Asia Pacific is expected to grow at the highest CAGR value during the forecast timeframe.
Customer Relationship Management Service Market Share and Competition-
The prominent companies operating in the global customer relationship management service market are IBM Corp., ORACLE CORP., Wipro Limited, Tata Consultancy Services Limited, Microsoft Inc., Salesforce.com, NetSuite Inc., Nimble Inc., SugarCRM Inc., and SAP SE, among others.
Report Highlights
• Historical data available (as per request)
• Estimation/projections/forecast for revenue and unit sales (2022 – 2031)
• Data breakdown for every market segment (2022 – 2031)
• Gross margin and profitability analysis of companies
• Price analysis of each product type
• Business trend and expansion analysis
• Import and export analysis
• Competition analysis/market share
• Supply chain analysis
• Client list and case studies
• Market entry strategy
Industry Segmentation and Revenue Breakdown
Deployment Analysis (Revenue, USD Million, 2022 - 2031)
• On-Premises
• Cloud-based
Applications Analysis (Revenue, USD Million, 2022 - 2031)
• Marketing
• Sales
• Customer Support and Services
• Others
Region Analysis (Revenue, USD Million, 2022 – 2031)
• United States
• Canada
• Mexico
• France
• Germany
• Italy
• Spain
• United Kingdom
• Russia
• China
• India
• Philippines
• Malaysia
• Australia
• Austria
• South Korea
• Middle East
• Japan
• Africa
• Rest of World
Customer Relationship Management Service Market Companies
• IBM Corp.
• ORACLE CORP.
• Wipro Limited
• Tata Consultancy Services Limited
• Microsoft Inc.
• Salesforce.com
• NetSuite Inc.
• Nimble Inc.
• SugarCRM Inc.
• SAP SE
Available Versions:-
• United States Customer Relationship Management Service Industry Research Report
• Europe Customer Relationship Management Service Industry Research Report
• Asia Pacific Customer Relationship Management Service Industry Research Report
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